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Website Design & Development
A conversion-oriented website that showcases client’s brand, products, and/or services in a compelling and distinctive way. Emphasizing calls-to-action to consistently generate new leads and customers.
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Website Content
Well-researched, educational, and sales-oriented content for distribution on web pages and social media that helps to improve first-page organic rankings and natural social media engagement.
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Website Security
Website and end user security is paramount. All websites should be protected by an SSL certificate, while strong passwords and firewalls should be in place to protect hackers.
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Search Engine Optimization (SEO)
Maximizing all available on-page SEO opportunities, including optimizing all relevant tags and URLs for all content, implementing a proper site map, improving site speed, and more.
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Off-Page SEO & Link Building
Utilizing all available off-page SEO and link building strategies to improve first-page organic rankings, such as optimizing Google and Bing profiles, building directory citations, and acquiring high-quality backlinks.
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Google Ad Campaigns
Utilizing Google Ads to increase leads and customer acquisition for our clients. Our expertise in building effective Google Ad campaigns allows us to maximize relevant traffic and conversions at a low cost.
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Remarketing Campaigns
Implementing remarketing ads through Google and Facebook for all clients. Remarketing provides a highly effective and cost-efficient opportunity for branding on the internet.
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Bing Ads Campaigns
Recognizing that some people use Bing as their search engine, particularly those heavily reliant on Microsoft products, we ensure that our clients have a presence on Bing with campaigns modeled after their successful Google Ads efforts.
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Facebook Ad Campaigns
Utilizing Facebook Ads to target specific audiences based on geography, demographics, and interests, keeping our client’s offerings in front of potential customers in a cost-effective manner while increasing lead volume.
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Social Media Content
Maintaining a regular presence on social media by posting updates weekly to keep our client’s newsfeed active and engaged, as well as to demonstrate authenticity and enhance social signals.
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Email Marketing Promotions
Utilizing our client’s customer and prospect email lists to promote their back-end offers, leveraging email marketing as a powerful digital marketing channel that can bring in new business with the click of a button.
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Analytics & Conversion Tracking
Implementing tracking metrics to show the traffic, leads, and customers generated by our client’s online presence in real time using tools such as Google Analytics. This is essential for understanding the return on investment.